Latest Articles

Jantzen Shinmoto: Culture, Camaraderie & the Company You Keep

As a new real estate agent in 2022, Jantzen Shinmoto was struggling to find the support, structure and proven systems that would take his career to the next level. On the advice of a friend in the industry he gave Locations a try and hasn’t looked back since. Today, Jantzen is thriving, thanks to our collaborative culture, welcoming environment and top-performing mentors.

Locations Research: A Deep Dive into the Waikiki Real Estate Market

What’s happening in the Waikiki condo market in early 2024? Lead research analyst at Locations John Jacobson breaks it down in five charts.

Locations Honors Agent Achievements at "The Greatest Showman"-Themed Extravaganza

Every year since our founding in 1969, Locations agents and employees have have come together to commemorate each other’s achievements and revel in each other’s camaraderie. This special event is an opportunity for new and seasoned agents alike to make cherished memories to last a lifetime.

Locations Research: 5 Charts to Explain the Oahu Real Estate Market in January 2024

John Jacobson, lead research analyst at Locations, shares five charts that illustrate what’s happening in the Oahu real estate market in early 2024.

Lindsey Itamoto's Path to Success

Lindsey came to Locations in 2013 in search of more support and a strong sense of community. A little over a decade later, she’s at the top of her game—thanks to the programs and people she found here.

Locations on the Links at the Sony Open

As a proud sponsor of the 2024 Sony Open in Hawaii, the Locations ‘Ohana enjoyed four action-packed days on the links while entertaining clients and helping to support local charities.

Locations Celebrates 55 Years of Hawaii Real Estate Excellence

As we mark our 55th anniversary this year, we’re humbled to look back on the amazing growth we’ve experienced over the decades—and the many lives we’ve touched.

A Very Merry Locations Holiday Party

Every year, the Locations ‘Ohana celebrates the many outstanding contributions of our employees with a high-energy holiday party packed with food, fun and festive feelings!

A Life-Changing Decision: Wade Uehara's Story

Nearly 15 years ago, new agent Wade Uehara made the life-changing decision to join Locations. In search of training and resources to jumpstart his career, he found something bigger—the self-confidence he’d been missing.

5 Facts About the West Oahu Real Estate Market — in Charts!

Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the West Oahu real estate market in Fall 2023.

Secrets of Locations' Goal Getters

For nearly two decades, Locations sales coaches have hosted goal board workshops to help our agents to visualize (and manifest!) their personal and professional goals for the year ahead. Creating a yearly goal board has become an integral part of our business-planning process, and our agents credit this key motivational exercise with keeping them on track throughout the year.

Priscilla Walthouse Pays it Forward

Experienced Realtor and Locations Partner Priscilla Walthouse isn’t resting on her laurels (though she easily could!)—she’s helping to ensure the success of the firm and its next generation of agents.

5 Kaka'ako Real Estate Market Stats That Might Surprise You — In Charts

Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the Kaka’ako real estate market in Fall 2023.

Secrets to Megumi Nekotani's Success

Reflecting on her decades of professional achievements, Megumi credits Locations’ unmatched experience in new housing development projects for helping to get her career off the ground—and launching it to new heights!

5 Trends to Watch in the Oahu Real Estate Market in Fall 2023

Check out 5 key insights into the Oahu real estate market in Fall 2023, from Locations Lead Research Analyst John Jacobson.

DocuSign Phishing: Don't Get Hooked!

DocuSign, the go-to platform for Realtors® to gather electronic signatures, makes document signing a breeze. It’s your trusty sidekick when sealing deals, signing contracts, or handling important paperwork, all with the added perk of security. But, lurking in the shadows are bad actors looking to steal your info and pull off some shady business.

The Transaction that Changed Noa Hussey's Career

A challenging transaction led Noa Hussey to Locations; our values are why he’s stayed.

Growth, Connection & Purpose: Anina Quaranto's Story

A decade after launching her real estate career at Locations, Anina Quaranto is coming into her own (and paying it forward, too)!

Darryl Macha Found Support and Success at Locations

Hear how Broker-in-Charge Darryl Macha was able to keep his business on track during one of the busiest years of his career, thanks to the guidance and ample resources he found at Locations.

Hawai'i Mortgage Group Opens its Doors to Local Realtors® and Their Clients

Hawai’i Mortgage Group, a brand-new full-service mortgage brokerage, is positioned to benefit local Realtors® and their clients, as well as current homeowners.

Locations Foundation Gave Back Big Time in July

The Locations Foundation, the charitable arm of Locations, awarded more than $30,000 in funds and supplies to local child-focused nonprofits and educators in July 2023 to support learning and positive relationships for keiki across Hawaii.

 

How to Market Your Listings Like a Top Producer

In a changing market, highly successful agents understand the importance of effective marketing to reach more buyers and sell more homes.

Fun in the Sun: A Locations Tradition

At Locations, we cherish our traditions, and one of our most cherished traditions is our annual company picnic at Shriners Beach Park in Waimanalo.

Win the Listing with Data: Scott's Story

Hear how one real estate agent used Locations’ research to wow his clients and earn new business.

A Data-Driven Approach to the Oahu Housing Market

Locations Lead Real Estate Analyst John Jacobson provides an overview of the Oahu real estate market, shares tips for agents, buyers and sellers, and highlights the data tools and resources that only Locations offers.

How Real Estate Agents Are Using AI

Hear from three real estate agents who are using AI to write polished emails, appealing listing descriptions and even blog posts.

Harness the Power of AI to Boost Your Real Estate Business

Learn how real estate agents can leverage the power of Chat GPT and other artificial intelligence to work faster and smarter, not harder.

What Makes a Great Leader?

A good leader can run a company, but a great leader can transform it. Locations’ rich tradition of innovative and inspiring leadership has been key to our success since our founding more than 50 years ago. Hear how our newest leader, Corbett Kalama, is poised to take the firm to the next level.

The Value of Mentorship

Research shows that having a mentor can significantly improve career advancement and satisfaction. Although similar to coaching, which Locations offers to all agents at no cost, mentorship is a deeper, long-lasting relationship that supports professional and personal growth.

Dos and Don'ts for Successful Escrow

Frequent and clear communication with your escrow officer is key to a quick and hassle-free closing for you and your clients. In short, the better your relationship with your escrow officer, the better their relationship with your clients will be.

How to Sell More Homes Using Social Media

In today’s crowded real estate industry, it’s not enough to just have a social media account—you need a social media presence. In this episode, learn how two Locations agents are using social media to close more sales and grow their brands.

Better Together Podcast Season 1 Highlights

Whew—that’s a wrap on the first season of the Locations’ Better Together Podcast! We had a blast recording Season 1 of the pod, and we hope that you enjoyed tuning in.

Locations Celebrates Agent Achievements

Since our founding more than 50 years ago, Locations agents have gathered each year to celebrate each other’s successes and enjoy one another’s company. This signature event brings together new and long-time agents for an inspiring and fun-filled experience that resonates with our ‘ohana throughout the years!

Work-Life Balance in Real Estate: How to Create it (Without Sacrificing Your Career or Your Sanity)!

A Transaction Manager (TM) is a must for any busy real estate agent who wants to grow their business while still enjoying time with family and friends, hobbies and all that life in Hawaii has to offer!

What Could Coaching do for YOUR Career?

Hear how expert coaching helped experienced Locations agent Lindsey Itamoto break out of her professional rut (and break her own sales records).

Share the Love: A Special Valentine's Message

Happy Valentine’s Day from the Better Together Podcast and Locations!

5 Essential Sales Skills for a Transitioning Market

When the housing market slows, savvy real estate agents don’t lose business—they create it! Locations Partner and past Top 100 Realtor® Bryan Balisacan shares the five sales skills that have helped him to succeed, even in transitioning markets.

Three Keys to an Amazing First Year in Real Estate

How does a new agent close 11 sales in Year One — during a changing market? Leeroy Kusto credits coaching, teamwork and plenty of sales opportunities at Locations for his remarkable success.

Establishing a Successful Real Estate Business in ANY Market

In a changing market, how do you shift your business from “just surviving” to actually thriving? Experienced real estate agent and Locations Partner Susan Onishi Andrade has seen every kind of market in her more than 30-year career.

It's Time to Make a Plan

As the old adage goes, if you fail to plan, you plan to fail. At Locations, the success of our agents is paramount to our business. That’s why we take an evidence-based approach to business planning and provide the support necessary to ensure that our agents are on track to their meet their goals.

Harness Market Data to Plan for Your Business

The market is changing, and you may not be able to count on earning as much next year as you did in the past few years. That’s why it’s so important to have reliable market data at your fingertips that empowers you to make informed predictions about the future of the market—and the future of your business.

Pop-By Strategies for the Holidays and Beyond

Pop-bys are a sure-fire way to let your clients know that you’re thinking of them during the holiday season, or anytime of year! The simple act of popping by a client’s home to say “hi” with a small token of your appreciation can go a long way toward earning you repeat business and referrals.

Hosting Client Appreciation Events That Build Loyalty

In a changing market, referrals are key. If your past clients aren’t referring you to their friends and family, hosting a client appreciation event is a fun (and effective!) way to build loyalty.

See It, Believe It, Achieve It: How to Create a Powerful Vision Board

Having a business plan that will keep you accountable, a clear vision of your personal and professional goals, and a trusted advisor to guide you every step of the way, are the keys to having a successful start to the new year.

Tried-and-True Tips for a Successful Open House

Locations makes prepping for your open house easy, so you can arrive confident, prepared and ready to score a win for your clients!

Stay Top of Mind With Your Sphere

Sphere of influence, or SOI, farming is vital to growing and maintaining your real estate business. At Locations, we make SOI farming easy, with eye-catching mailers, professional advice and proven strategies to earn more business.

The Leading RE Advantage

Locations is proud to be a member of the Leading Real Estate Companies of the World® (Leading RE), home to the world’s market-leading independent residential brokerages.

Real Estate Research to Set You Apart

With in-depth, thoughtful research at their fingertips, our agents consistently win new business when they’re able to answer the question “How’s the market?” more thoroughly than anyone else.

Motivation, with a Side of Coaching and a Sprinkling of Fun!

What motivates you to succeed? Some people are motivated by cash, while others are motivated to simply be Number 1. Since people rarely reach their goals alone, the support from a trusted friend or colleague is also key to staying motivated.

Building a Stellar Online Reputation with Locations' Coaching and Tools

In today’s business environment, having an outstanding online reputation isn’t just nice — it’s essential. Think about it: What’s the first thing most people do before deciding where to eat, what movie to see or which hairstylist to book? Your social media presence, client reviews and personal webpage can make (or break!) your business.

The Path to Partnership: An Opportunity Like No Other

For nearly 50 years, the Locations Partner Program has been a driving force behind our continued success as a firm and the exceptional productivity of our agents.

We Pay it Forward

We launched our nonprofit, the Locations Foundation, in 1988 to provide assistance to local nonprofits and schools that support families and children in need across Oahu.

Real Estate Farming With Real Results

Locations’ time-tested real estate farming program gets real results. From our beloved holiday cards to our superior glossy postcards, our mailers are a cut above the rest.

Locations' Annual Company Picnic

At Locations, we value tradition, and our annual company picnic at Shriners Beach Park is one of our most cherished traditions.

Life After Real Estate

Regina Mass spent her entire 28-year career in real estate at Locations, so when it came time to retire in 2018, she was apprehensive about her next steps.

Thanks to the Locations Legacy Program, Regina is able to enjoy retirement, knowing that she can supplement her Social Security income by referring her friends and former clients to Locations.

Secrets of an $18 Million-Dollar Month

Locations agent Takako Friend recently represented the sellers in the sale of 1611 Mokulua Drive, an ultra-luxury hillside estate in Lanikai, for more than $18M. We sat down with Takako to learn how she landed the biggest sale of her career and how the support of her Locations ‘Ohana helped her along the way.

Locations Leads Delivers for You

10 lead-generation programs to grow your business

Keeping Brick-and-Mortar Cool in a Digital World

In addition to arming our agents and their clients with cutting-edge research and tech tools, Locations embraces the enormous value of neighborhood offices.

Locations 2022 Awards Banquet

Locations agents and employees enjoyed some Olympic-sized fun at the firm’s annual awards banquet in March

“Join the winning Olympic team”

Partners in Your Success

You’ve invested countless hours (and dollars!) in growing your real estate business. So why work for a real estate firm where you’re not provided with the tools, training and support to reach your maximum potential? At Locations, we’re committed to being your partner in success.

The Power of Mentorship

Being in the real estate business can be lonely, but it doesn’t have to be. At Locations our agents benefit from a culture of shared learning and mentorship. By having an accountability partner, agents like Bryan Balisacan have grown their business into a career.

Locations Invests in 1031 Resources for Agents

Locations offers a variety of training resources, assets and client seminars to help you find new investor clients and re-engage with your current investor clients.

Talk Story With Michael Yoshino

Q and A with Mike on how transferring to Locations has helped improve his business and work life balance via TM and culture at locations.

Continuous Skill-Building Training to Help You Reach Sales Goals

At Locations, your sales goals are our sales goals, too. That’s why we provide the education and training opportunities necessary for agent success.

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