Latest Articles
Do You Have a Business Road Map?
You already know where you want your career to take you, but do you know how to get there? Successful agents know you need to have a well-thought-out plan and stay the course to reach your goals.
What Does it Mean to be "Hawaii's Best" Real Estate Firm?
Locations was recently named Hawaii’s Best Real Estate Firm — First Place for the 14th year in a row by the Honolulu Star-Advertiser. It’s an honor we take seriously, and we pride ourselves on being Hawaii’s Best real estate company in all that we do.
2024 Mid-Year Oahu Real Estate Market Update: Key Takeaways
Locations’ Research Department issued its 2024 Mid-Year Oahu Real Estate Market Update last week, offering agents and clients an in-depth look at current trends, as well as insights into where the market’s headed next. Below are some key takeaways from the report.
Locations Prepares Agents for Changes to Homebuying and Selling in August 2024
With the deadline to implement the business practice changes the National Association of Realtors® agreed to last spring quickly approaching, Locations brokers and coaches are working overtime to ensure agents are prepared.
Spotlight on Premier Title & Escrow's Team of Local Experts
As Hawaii’s only locally owned title and escrow company, Premier Title & Escrow has been providing exceptional client service for more than 40 years. Get to know the Premier team, located on the first floor of Locations’ flagship Diamond Head office.
Locations Research on the Road: John Jacobson Briefs Leeward Regional Group
At Locations, we take pride in setting the industry standard for market research, and we’re privileged to share our knowledge with fellow professionals.
Locations Foundation Celebrates Summer with Three Signature Volunteer Events
Our Locations Foundation volunteers have been busy serving the community this month, from serving up popcorn and smiles at the movies, to collecting gently used clothing and brand-new school supplies.
Locations Real Estate Seminars Drive Business and Boost Agent Productivity
In the competitive world of real estate, building a successful business requires innovative strategies to attract and retain clients. At Locations, we’ve developed a winning formula that not only empowers our clients but also propels our agents to new career heights, and our signature real estate seminars are a cornerstone of this strategy.
Locations Opens New Office to Better Serve West Oahu Agents and Clients
E komo mai ka hale o Kapolei Locations!
Take a peek at our new digs in Kapolei and see why our agents are thrilled to grow their business on the West Side.
The Perks of In-House Property Managers
Easy access to our team of in-house experienced, professional property managers benefits our agents and their clients.
Locations Foundation Beautifies Local Schools in Spring 2024
Our Locations Foundation volunteers aren’t afraid to get their hands dirty—especially when it comes to making Hawaii’s public schools more colorful, tidy and inviting for keiki.
Learn, Earn, Return: Nathaniel Forbes' Story
As a new arrival to Hawaii in 2018, experienced Realtor Nathaniel Forbes knew what he was looking for in a brokerage, but he didn’t know where to find it. His search led him to Locations, where he found the programs and support he needed to build the career and relationships he’d envisioned.
Locations Research: Where to Find High-Demand Oahu Neighborhoods in 2024
Which Oahu neighborhoods are the most sought-after in 2024? Locations Lead Research Analyst John Jacobson highlights the neighborhoods to watch this spring.
Jantzen Shinmoto: Culture, Camaraderie & the Company You Keep
As a new real estate agent in 2022, Jantzen Shinmoto was struggling to find the support, structure and proven systems that would take his career to the next level. On the advice of a friend in the industry he gave Locations a try and hasn’t looked back since. Today, Jantzen is thriving, thanks to our collaborative culture, welcoming environment and top-performing mentors.
Locations Research: A Deep Dive into the Waikiki Real Estate Market
What’s happening in the Waikiki condo market in early 2024? Lead research analyst at Locations John Jacobson breaks it down in five charts.
Locations Honors Agent Achievements at "The Greatest Showman"-Themed Extravaganza
Every year since our founding in 1969, Locations agents and employees have have come together to commemorate each other’s achievements and revel in each other’s camaraderie. This special event is an opportunity for new and seasoned agents alike to make cherished memories to last a lifetime.
Locations Research: 5 Charts to Explain the Oahu Real Estate Market in January 2024
John Jacobson, lead research analyst at Locations, shares five charts that illustrate what’s happening in the Oahu real estate market in early 2024.
Lindsey Itamoto's Path to Success
Lindsey came to Locations in 2013 in search of more support and a strong sense of community. A little over a decade later, she’s at the top of her game—thanks to the programs and people she found here.
Locations on the Links at the Sony Open
As a proud sponsor of the 2024 Sony Open in Hawaii, the Locations ‘Ohana enjoyed four action-packed days on the links while entertaining clients and helping to support local charities.
A Very Merry Locations Holiday Party
Every year, the Locations ‘Ohana celebrates the many outstanding contributions of our employees with a high-energy holiday party packed with food, fun and festive feelings!
A Life-Changing Decision: Wade Uehara's Story
Nearly 15 years ago, new agent Wade Uehara made the life-changing decision to join Locations. In search of training and resources to jumpstart his career, he found something bigger—the self-confidence he’d been missing.
5 Facts About the West Oahu Real Estate Market — in Charts!
Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the West Oahu real estate market in Fall 2023.
Secrets of Locations' Goal Getters
For nearly two decades, Locations sales coaches have hosted goal board workshops to help our agents to visualize (and manifest!) their personal and professional goals for the year ahead. Creating a yearly goal board has become an integral part of our business-planning process, and our agents credit this key motivational exercise with keeping them on track throughout the year.
Priscilla Walthouse Pays it Forward
Experienced Realtor and Locations Partner Priscilla Walthouse isn’t resting on her laurels (though she easily could!)—she’s helping to ensure the success of the firm and its next generation of agents.
5 Kaka'ako Real Estate Market Stats That Might Surprise You — In Charts
Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the Kaka’ako real estate market in Fall 2023.
Secrets to Megumi Nekotani's Success
Reflecting on her decades of professional achievements, Megumi credits Locations’ unmatched experience in new housing development projects for helping to get her career off the ground—and launching it to new heights!
5 Trends to Watch in the Oahu Real Estate Market in Fall 2023
Check out 5 key insights into the Oahu real estate market in Fall 2023, from Locations Lead Research Analyst John Jacobson.
DocuSign Phishing: Don't Get Hooked!
DocuSign, the go-to platform for Realtors® to gather electronic signatures, makes document signing a breeze. It’s your trusty sidekick when sealing deals, signing contracts, or handling important paperwork, all with the added perk of security. But, lurking in the shadows are bad actors looking to steal your info and pull off some shady business.
The Transaction that Changed Noa Hussey's Career
A challenging transaction led Noa Hussey to Locations; our values are why he’s stayed.
Growth, Connection & Purpose: Anina Quaranto's Story
A decade after launching her real estate career at Locations, Anina Quaranto is coming into her own (and paying it forward, too)!
Darryl Macha Found Support and Success at Locations
Hear how Broker-in-Charge Darryl Macha was able to keep his business on track during one of the busiest years of his career, thanks to the guidance and ample resources he found at Locations.
Hawai'i Mortgage Group Opens its Doors to Local Realtors® and Their Clients
Hawai’i Mortgage Group, a brand-new full-service mortgage brokerage, is positioned to benefit local Realtors® and their clients, as well as current homeowners.
Locations Foundation Gave Back Big Time in July
The Locations Foundation, the charitable arm of Locations, awarded more than $30,000 in funds and supplies to local child-focused nonprofits and educators in July 2023 to support learning and positive relationships for keiki across Hawaii.
How to Market Your Listings Like a Top Producer
In a changing market, highly successful agents understand the importance of effective marketing to reach more buyers and sell more homes.
Fun in the Sun: A Locations Tradition
At Locations, we cherish our traditions, and one of our most cherished traditions is our annual company picnic at Shriners Beach Park in Waimanalo.
Win the Listing with Data: Scott's Story
Hear how one real estate agent used Locations’ research to wow his clients and earn new business.
A Data-Driven Approach to the Oahu Housing Market
Locations Lead Real Estate Analyst John Jacobson provides an overview of the Oahu real estate market, shares tips for agents, buyers and sellers, and highlights the data tools and resources that only Locations offers.
How Real Estate Agents Are Using AI
Hear from three real estate agents who are using AI to write polished emails, appealing listing descriptions and even blog posts.
Harness the Power of AI to Boost Your Real Estate Business
Learn how real estate agents can leverage the power of Chat GPT and other artificial intelligence to work faster and smarter, not harder.
What Makes a Great Leader?
A good leader can run a company, but a great leader can transform it. Locations’ rich tradition of innovative and inspiring leadership has been key to our success since our founding more than 50 years ago. Hear how our newest leader, Corbett Kalama, is poised to take the firm to the next level.
The Value of Mentorship
Research shows that having a mentor can significantly improve career advancement and satisfaction. Although similar to coaching, which Locations offers to all agents at no cost, mentorship is a deeper, long-lasting relationship that supports professional and personal growth.
Dos and Don'ts for Successful Escrow
Frequent and clear communication with your escrow officer is key to a quick and hassle-free closing for you and your clients. In short, the better your relationship with your escrow officer, the better their relationship with your clients will be.
How to Sell More Homes Using Social Media
In today’s crowded real estate industry, it’s not enough to just have a social media account—you need a social media presence. In this episode, learn how two Locations agents are using social media to close more sales and grow their brands.
Better Together Podcast Season 1 Highlights
Whew—that’s a wrap on the first season of the Locations’ Better Together Podcast! We had a blast recording Season 1 of the pod, and we hope that you enjoyed tuning in.
Locations Celebrates Agent Achievements
Since our founding more than 50 years ago, Locations agents have gathered each year to celebrate each other’s successes and enjoy one another’s company. This signature event brings together new and long-time agents for an inspiring and fun-filled experience that resonates with our ‘ohana throughout the years!
Work-Life Balance in Real Estate: How to Create it (Without Sacrificing Your Career or Your Sanity)!
A Transaction Manager (TM) is a must for any busy real estate agent who wants to grow their business while still enjoying time with family and friends, hobbies and all that life in Hawaii has to offer!
What Could Coaching do for YOUR Career?
Hear how expert coaching helped experienced Locations agent Lindsey Itamoto break out of her professional rut (and break her own sales records).
Share the Love: A Special Valentine's Message
Happy Valentine’s Day from the Better Together Podcast and Locations!
5 Essential Sales Skills for a Transitioning Market
When the housing market slows, savvy real estate agents don’t lose business—they create it! Locations Partner and past Top 100 Realtor® Bryan Balisacan shares the five sales skills that have helped him to succeed, even in transitioning markets.
Three Keys to an Amazing First Year in Real Estate
How does a new agent close 11 sales in Year One — during a changing market? Leeroy Kusto credits coaching, teamwork and plenty of sales opportunities at Locations for his remarkable success.
Establishing a Successful Real Estate Business in ANY Market
In a changing market, how do you shift your business from “just surviving” to actually thriving? Experienced real estate agent and Locations Partner Susan Onishi Andrade has seen every kind of market in her more than 30-year career.
How to Begin Your Real Estate Career in Hawaii
Are you a goal-oriented self-starter who’s looking for a rewarding (and lucrative!) career? If you enjoy meeting new people and helping them to meet their goals of homeownership and financial security, then real estate might be the perfect career for you!
It's Time to Make a Plan
As the old adage goes, if you fail to plan, you plan to fail. At Locations, the success of our agents is paramount to our business. That’s why we take an evidence-based approach to business planning and provide the support necessary to ensure that our agents are on track to their meet their goals.
Harness Market Data to Plan for Your Business
The market is changing, and you may not be able to count on earning as much next year as you did in the past few years. That’s why it’s so important to have reliable market data at your fingertips that empowers you to make informed predictions about the future of the market—and the future of your business.
Oahu Real Estate Report, October 2022
Pop-By Strategies for the Holidays and Beyond
Pop-bys are a sure-fire way to let your clients know that you’re thinking of them during the holiday season, or anytime of year! The simple act of popping by a client’s home to say “hi” with a small token of your appreciation can go a long way toward earning you repeat business and referrals.
Hosting Client Appreciation Events That Build Loyalty
In a changing market, referrals are key. If your past clients aren’t referring you to their friends and family, hosting a client appreciation event is a fun (and effective!) way to build loyalty.
See It, Believe It, Achieve It: How to Create a Powerful Vision Board
Having a business plan that will keep you accountable, a clear vision of your personal and professional goals, and a trusted advisor to guide you every step of the way, are the keys to having a successful start to the new year.
Tried-and-True Tips for a Successful Open House
Locations makes prepping for your open house easy, so you can arrive confident, prepared and ready to score a win for your clients!
Oahu Real Estate Report, September 2022
Stay Top of Mind With Your Sphere
Sphere of influence, or SOI, farming is vital to growing and maintaining your real estate business. At Locations, we make SOI farming easy, with eye-catching mailers, professional advice and proven strategies to earn more business.
The Leading RE Advantage
Locations is proud to be a member of the Leading Real Estate Companies of the World® (Leading RE), home to the world’s market-leading independent residential brokerages.
Real Estate Research to Set You Apart
With in-depth, thoughtful research at their fingertips, our agents consistently win new business when they’re able to answer the question “How’s the market?” more thoroughly than anyone else.
Motivation, with a Side of Coaching and a Sprinkling of Fun!
What motivates you to succeed? Some people are motivated by cash, while others are motivated to simply be Number 1. Since people rarely reach their goals alone, the support from a trusted friend or colleague is also key to staying motivated.
Building a Stellar Online Reputation with Locations' Coaching and Tools
In today’s business environment, having an outstanding online reputation isn’t just nice — it’s essential. Think about it: What’s the first thing most people do before deciding where to eat, what movie to see or which hairstylist to book? Your social media presence, client reviews and personal webpage can make (or break!) your business.
The Path to Partnership: An Opportunity Like No Other
For nearly 50 years, the Locations Partner Program has been a driving force behind our continued success as a firm and the exceptional productivity of our agents.
Locations' Legal Defense: Five Ways We Support and Reward Professionalism
Locations offers the most favorable E&O insurance premiums in Hawaii and a legal defense fund to help avoid and resolve disputes.
We Pay it Forward
We launched our nonprofit, the Locations Foundation, in 1988 to provide assistance to local nonprofits and schools that support families and children in need across Oahu.
Real Estate Farming With Real Results
Locations’ time-tested real estate farming program gets real results. From our beloved holiday cards to our superior glossy postcards, our mailers are a cut above the rest.
Oahu Real Estate Report, April 2022
Oahu Real Estate Report, February 2022
Locations' Annual Company Picnic
At Locations, we value tradition, and our annual company picnic at Shriners Beach Park is one of our most cherished traditions.
Secrets of an $18 Million-Dollar Month
Locations agent Takako Friend recently represented the sellers in the sale of 1611 Mokulua Drive, an ultra-luxury hillside estate in Lanikai, for more than $18M. We sat down with Takako to learn how she landed the biggest sale of her career and how the support of her Locations ‘Ohana helped her along the way.
Locations Leads Delivers for You
10 lead-generation programs to grow your business
Keeping Brick-and-Mortar Cool in a Digital World
In addition to arming our agents and their clients with cutting-edge research and tech tools, Locations embraces the enormous value of neighborhood offices.
Locations 2022 Awards Banquet
Locations agents and employees enjoyed some Olympic-sized fun at the firm’s annual awards banquet in March
“Join the winning Olympic team”
Your First 90 Days
When you join Locations, you’ll be taking a monumental step forward in your real estate career. As a partner in your business, we’re invested in your successful transition to our firm.
Partners in Your Success
You’ve invested countless hours (and dollars!) in growing your real estate business. So why work for a real estate firm where you’re not provided with the tools, training and support to reach your maximum potential? At Locations, we’re committed to being your partner in success.
The Power of Mentorship
Being in the real estate business can be lonely, but it doesn’t have to be. At Locations our agents benefit from a culture of shared learning and mentorship. By having an accountability partner, agents like Bryan Balisacan have grown their business into a career.
Locations Invests in 1031 Resources for Agents
Locations offers a variety of training resources, assets and client seminars to help you find new investor clients and re-engage with your current investor clients.
Talk Story With Michael Yoshino
Q and A with Mike on how transferring to Locations has helped improve his business and work life balance via TM and culture at locations.
Continuous Skill-Building Training to Help You Reach Sales Goals
At Locations, your sales goals are our sales goals, too. That’s why we provide the education and training opportunities necessary for agent success.