Latest Articles

Let your clients know you’re thinking of them this holiday season with three simple strategies that are guaranteed to keep you top of mind well into the New Year.

Locations Partner and “Hawaii’s Best Realtor” Cari Tanabe creates a vision board—a visual representation of her goals—as part of her annual business planning and refers to it throughout the year to stay engaged and on track.

It’s Business Planning Season at Locations: A time for our agents, with the support of their coach, to identify their goals for the coming year and plot out a path to achieve them. Planning ahead empowers agents to navigate a changing market with confidence and stay on track to reach long-term objectives.

Get to know Noa, and see if he’d be the right real estate coach for you!

At Locations, we understand the many benefits of professional real estate coaching. That’s why we offer free, high-quality coaching to all of our agents. If you don’t have a coach, you could be missing out—here’s our top five reasons to give coaching a try.

You already know where you want your career to take you, but do you know how to get there? Successful agents know you need to have a well-thought-out plan and stay the course to reach your goals.

Locations was recently named Hawaii’s Best Real Estate Firm — First Place for the 14th year in a row by the Honolulu Star-Advertiser. It’s an honor we take seriously, and we pride ourselves on being Hawaii’s Best real estate company in all that we do.

Locations’ Research Department issued its 2024 Mid-Year Oahu Real Estate Market Update last week, offering agents and clients an in-depth look at current trends, as well as insights into where the market’s headed next. Below are some key takeaways from the report.

With the deadline to implement the business practice changes the National Association of Realtors® agreed to last spring quickly approaching, Locations brokers and coaches are working overtime to ensure agents are prepared.

As Hawaii’s only locally owned title and escrow company, Premier Title & Escrow has been providing exceptional client service for more than 40 years. Get to know the Premier team, located on the first floor of Locations’ flagship Diamond Head office.

At Locations, we take pride in setting the industry standard for market research, and we’re privileged to share our knowledge with fellow professionals.

Our Locations Foundation volunteers have been busy serving the community this month, from serving up popcorn and smiles at the movies, to collecting gently used clothing and brand-new school supplies.

In the competitive world of real estate, building a successful business requires innovative strategies to attract and retain clients. At Locations, we’ve developed a winning formula that not only empowers our clients but also propels our agents to new career heights, and our signature real estate seminars are a cornerstone of this strategy.

E komo mai ka hale o Kapolei Locations!
Take a peek at our new digs in Kapolei and see why our agents are thrilled to grow their business on the West Side.

Our proven tech tools enable Locations agents to stand out in a competitive industry.

Regina Mass spent her entire 28-year career in real estate at Locations, so when it came time to retire, she was apprehensive about her next steps. But thanks to the Locations Legacy Program, Regina is able to enjoy retirement, knowing that she can supplement her Social Security income by referring her friends and former clients to Locations.

Easy access to our team of in-house experienced, professional property managers benefits our agents and their clients.

Our Locations Foundation volunteers aren’t afraid to get their hands dirty—especially when it comes to making Hawaii’s public schools more colorful, tidy and inviting for keiki.

As a new arrival to Hawaii in 2018, experienced Realtor Nathaniel Forbes knew what he was looking for in a brokerage, but he didn’t know where to find it. His search led him to Locations, where he found the programs and support he needed to build the career and relationships he’d envisioned.

Which Oahu neighborhoods are the most sought-after in 2024? Locations Lead Research Analyst John Jacobson highlights the neighborhoods to watch this spring.

As a new real estate agent in 2022, Jantzen Shinmoto was struggling to find the support, structure and proven systems that would take his career to the next level. On the advice of a friend in the industry he gave Locations a try and hasn’t looked back since. Today, Jantzen is thriving, thanks to our collaborative culture, welcoming environment and top-performing mentors.

What’s happening in the Waikiki condo market in early 2024? Lead research analyst at Locations John Jacobson breaks it down in five charts.

Every year since our founding in 1969, Locations agents and employees have have come together to commemorate each other’s achievements and revel in each other’s camaraderie. This special event is an opportunity for new and seasoned agents alike to make cherished memories to last a lifetime.

John Jacobson, lead research analyst at Locations, shares five charts that illustrate what’s happening in the Oahu real estate market in early 2024.

Lindsey came to Locations in 2013 in search of more support and a strong sense of community. A little over a decade later, she’s at the top of her game—thanks to the programs and people she found here.

As a proud sponsor of the 2024 Sony Open in Hawaii, the Locations ‘Ohana enjoyed four action-packed days on the links while entertaining clients and helping to support local charities.

Every year, the Locations ‘Ohana celebrates the many outstanding contributions of our employees with a high-energy holiday party packed with food, fun and festive feelings!

Nearly 15 years ago, new agent Wade Uehara made the life-changing decision to join Locations. In search of training and resources to jumpstart his career, he found something bigger—the self-confidence he’d been missing.

Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the West Oahu real estate market in Fall 2023.

For nearly two decades, Locations sales coaches have hosted goal board workshops to help our agents to visualize (and manifest!) their personal and professional goals for the year ahead. Creating a yearly goal board has become an integral part of our business-planning process, and our agents credit this key motivational exercise with keeping them on track throughout the year.

Experienced Realtor and Locations Partner Priscilla Walthouse isn’t resting on her laurels (though she easily could!)—she’s helping to ensure the success of the firm and its next generation of agents.

Locations Lead Research Analyst John Jacobson shares five charts that show what’s happening in the Kaka’ako real estate market in Fall 2023.

Reflecting on her decades of professional achievements, Megumi credits Locations’ unmatched experience in new housing development projects for helping to get her career off the ground—and launching it to new heights!

Check out 5 key insights into the Oahu real estate market in Fall 2023, from Locations Lead Research Analyst John Jacobson.

DocuSign, the go-to platform for Realtors® to gather electronic signatures, makes document signing a breeze. It’s your trusty sidekick when sealing deals, signing contracts, or handling important paperwork, all with the added perk of security. But, lurking in the shadows are bad actors looking to steal your info and pull off some shady business.

A challenging transaction led Noa Hussey to Locations; our values are why he’s stayed.

A decade after launching her real estate career at Locations, Anina Quaranto is coming into her own (and paying it forward, too)!

Hear how Broker-in-Charge Darryl Macha was able to keep his business on track during one of the busiest years of his career, thanks to the guidance and ample resources he found at Locations.

Hawai’i Mortgage Group, a brand-new full-service mortgage brokerage, is positioned to benefit local Realtors® and their clients, as well as current homeowners.

The Locations Foundation, the charitable arm of Locations, awarded more than $30,000 in funds and supplies to local child-focused nonprofits and educators in July 2023 to support learning and positive relationships for keiki across Hawaii.

In a changing market, highly successful agents understand the importance of effective marketing to reach more buyers and sell more homes.

At Locations, we cherish our traditions, and one of our most cherished traditions is our annual company picnic at Shriners Beach Park in Waimanalo.

Hear how one real estate agent used Locations’ research to wow his clients and earn new business.

Locations Lead Real Estate Analyst John Jacobson provides an overview of the Oahu real estate market, shares tips for agents, buyers and sellers, and highlights the data tools and resources that only Locations offers.

Hear from three real estate agents who are using AI to write polished emails, appealing listing descriptions and even blog posts.

Learn how real estate agents can leverage the power of Chat GPT and other artificial intelligence to work faster and smarter, not harder.

A good leader can run a company, but a great leader can transform it. Locations’ rich tradition of innovative and inspiring leadership has been key to our success since our founding more than 50 years ago. Hear how our newest leader, Corbett Kalama, is poised to take the firm to the next level.

Research shows that having a mentor can significantly improve career advancement and satisfaction. Although similar to coaching, which Locations offers to all agents at no cost, mentorship is a deeper, long-lasting relationship that supports professional and personal growth.

Frequent and clear communication with your escrow officer is key to a quick and hassle-free closing for you and your clients. In short, the better your relationship with your escrow officer, the better their relationship with your clients will be.

In today’s crowded real estate industry, it’s not enough to just have a social media account—you need a social media presence. In this episode, learn how two Locations agents are using social media to close more sales and grow their brands.

Whew—that’s a wrap on the first season of the Locations’ Better Together Podcast! We had a blast recording Season 1 of the pod, and we hope that you enjoyed tuning in.

Since our founding more than 50 years ago, Locations agents have gathered each year to celebrate each other’s successes and enjoy one another’s company. This signature event brings together new and long-time agents for an inspiring and fun-filled experience that resonates with our ‘ohana throughout the years!

A Transaction Manager (TM) is a must for any busy real estate agent who wants to grow their business while still enjoying time with family and friends, hobbies and all that life in Hawaii has to offer!

Hear how expert coaching helped experienced Locations agent Lindsey Itamoto break out of her professional rut (and break her own sales records).

Happy Valentine’s Day from the Better Together Podcast and Locations!

When the housing market slows, savvy real estate agents don’t lose business—they create it! Locations Partner and past Top 100 Realtor® Bryan Balisacan shares the five sales skills that have helped him to succeed, even in transitioning markets.

How does a new agent close 11 sales in Year One — during a changing market? Leeroy Kusto credits coaching, teamwork and plenty of sales opportunities at Locations for his remarkable success.

In a changing market, how do you shift your business from “just surviving” to actually thriving? Experienced real estate agent and Locations Partner Susan Onishi Andrade has seen every kind of market in her more than 30-year career.

As the old adage goes, if you fail to plan, you plan to fail. At Locations, the success of our agents is paramount to our business. That’s why we take an evidence-based approach to business planning and provide the support necessary to ensure that our agents are on track to their meet their goals.

The market is changing, and you may not be able to count on earning as much next year as you did in the past few years. That’s why it’s so important to have reliable market data at your fingertips that empowers you to make informed predictions about the future of the market—and the future of your business.

Pop-bys are a sure-fire way to let your clients know that you’re thinking of them during the holiday season, or anytime of year! The simple act of popping by a client’s home to say “hi” with a small token of your appreciation can go a long way toward earning you repeat business and referrals.

In a changing market, referrals are key. If your past clients aren’t referring you to their friends and family, hosting a client appreciation event is a fun (and effective!) way to build loyalty.

Having a business plan that will keep you accountable, a clear vision of your personal and professional goals, and a trusted advisor to guide you every step of the way, are the keys to having a successful start to the new year.

Locations makes prepping for your open house easy, so you can arrive confident, prepared and ready to score a win for your clients!

Sphere of influence, or SOI, farming is vital to growing and maintaining your real estate business. At Locations, we make SOI farming easy, with eye-catching mailers, professional advice and proven strategies to earn more business.

Locations is proud to be a member of the Leading Real Estate Companies of the World^® (Leading RE), home to the world’s market-leading independent residential brokerages.

With in-depth, thoughtful research at their fingertips, our agents consistently win new business when they’re able to answer the question “How’s the market?” more thoroughly than anyone else.

What motivates you to succeed? Some people are motivated by cash, while others are motivated to simply be Number 1. Since people rarely reach their goals alone, the support from a trusted friend or colleague is also key to staying motivated.

In today’s business environment, having an outstanding online reputation isn’t just nice — it’s essential. Think about it: What’s the first thing most people do before deciding where to eat, what movie to see or which hairstylist to book? Your social media presence, client reviews and personal webpage can make (or break!) your business.

For nearly 50 years, the Locations Partner Program has been a driving force behind our continued success as a firm and the exceptional productivity of our agents.

We launched our nonprofit, the Locations Foundation, in 1988 to provide assistance to local nonprofits and schools that support families and children in need across Oahu.

Locations’ time-tested real estate farming program gets real results. From our beloved holiday cards to our superior glossy postcards, our mailers are a cut above the rest.

At Locations, we value tradition, and our annual company picnic at Shriners Beach Park is one of our most cherished traditions.

Locations agent Takako Friend recently represented the sellers in the sale of 1611 Mokulua Drive, an ultra-luxury hillside estate in Lanikai, for more than $18M. We sat down with Takako to learn how she landed the biggest sale of her career and how the support of her Locations ‘Ohana helped her along the way.

10 lead-generation programs to grow your business

In addition to arming our agents and their clients with cutting-edge research and tech tools, Locations embraces the enormous value of neighborhood offices.

Locations agents and employees enjoyed some Olympic-sized fun at the firm’s annual awards banquet in March

“Join the winning Olympic team”

Get to know Atau, and see if he’d be the right real estate coach for you!

At Locations, you’re never on your own. Our team of coaches is only a knock, call or text away, ready to support our agents with the guidance, tools and encouragement needed to accelerate their business.

At Locations, whether you’re an experienced agent or new to the business, you’ll never be on your own. Our team of knowledgeable, non-selling Brokers-in-Charge are available on your schedule to assist you with contract writing, risk management and dispute resolution.

Our Transaction Management team has managed more than 30,000 sales, allowing our agents to focus on growing their business and improving their quality of life – not tedious paperwork. 

Being in the real estate business can be lonely, but it doesn’t have to be. At Locations our agents benefit from a culture of shared learning and mentorship. By having an accountability partner, agents like Bryan Balisacan have grown their business into a career.

Locations offers a variety of training resources, assets and client seminars to help you find new investor clients and re-engage with your current investor clients.

Locations offers the most comprehensive market data of any real estate company in Hawaii.

Just like in real estate, the investments you make in your career today will pay dividends in the future.

It’s no secret: Ask anyone in the industry and they will tell you that Locations’ training and learning opportunities help Realtors® to grow their businesses faster and more effectively than any other training program.